90 GTM tools, mapped by what they do

Every tool in the Bowtie Funnel GTM stack — sorted into the job it does in a go-to-market motion. For each: what it is, what it does, its GTM impact, and where it sits in the customer lifecycle — awareness, education, selection, mutual commit, onboarding, retention, expansion. Click a category to filter. The × N under each tool is how many of our 48 mapped workflows use it; Agent Infrastructure is our own code-first execution layer (the Headless GTM OS), so it carries a core-stack badge instead of a count.